You can't. I'm literally in the process of taking them to court over an issue that could have been solved by just providing a refund.

They have no escalation process, no way to make complaints. And the reason is, because they know that legislation has not caught up to online companies yet, there is no one who holds them accountable so they can just drown complaints in the sea of drones who buy their products.

I genuinely advise you to just give up and not buy from EA again. They are a horrible company, with terrible business practices that can only be held accountable through extreme measures like I am taking.